Here I was. Sitting at an internet domain auction. Obviously I was here because I wanted to buy that domain name. It was in my specialization area, industry, etc. Usually at time limited auctions I watch until the last 15 minutes and enter only in the last 15 minutes if I can afford to enter. Just when I was about to place my bid, price on the screen jumped from $78 to $123. I said hey, looks like this is a pricey domain. I couldn’t figure how. It was comprised of four distinct English words with a .com in the end. I could afford to bid until $150 so I did that. I was outbid the next minute. So I held back and just watched. From $150 to $675 it went in the next five minutes and was sold at $675. Lucky guy, selling a domain name with four words for $675. After the auction

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Bluetooth has had many an up and down before become firmly established in our lifestyles. I still remember my classmate who separated from Intel in 2001 to form a bluetooth device company had to sell the company back to Intel in 2004, as the VCs backing had reached their limit with little immediate results in sight. He and the folks funding him were ahead of the times. Bluetooth marketing is nothing new. The idea was scorned at, explored and used as early as 2006. Privacy was said to be a major concern with bluetooth marketing. But we used to scorn at couponing as well. RetailMeNot says they netted $30 million plus last year and are eyeing bigger profits in the time to come. Looking at the cost of delivering bluetooth marketing. Its peanuts and perhaps less when you start benchmarking with parameters like CPC and eyeballs, views, etc. You buy a device for $500 and less,

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Welcome to TrafficHoney 2.0! With internet traffic going the mobile way, down the Facebook slide and along the Twitter highway; internet marketeers are having to shift gear and direction. And some are having to even change the fuel and testing their brakes every morning. Change is the only constant around us. As long as we continue to change, we keep on doing better. And better! In keeping with changing times we decided to evolve into version 2.0. We will be sharing our insight as usual. Your comments and feedback are welcome as always. And we will be focusing more on the pragmatic side of bringing in all that traffic all over again. Or how we can slide in the way the traffic is going. So stay tuned!